Revel POS Brisbane

Melbourne-based startup Rewardle, which digitises the traditional ‘buy 9, get 1 free’ paper punch card, is rapidly gaining popularity amongst High St merchants. Today, the startup announces that it is the first Australian company to integrate with Revel Systems, one of the world’s leading iPad Point of Sale providers.

While tablets have taken the consumer market by storm as entertainment devices, they are increasingly being used in commercial applications. iPads and Android tablets are being adopted by retailers as a replacement to the humble cash register.

With Rewardle, merchants simply place a tablet running the app on their counter, allowing customers to interact with the tablet using a card or the Rewardle smartphone app to record their visit, collect points and redeem rewards.

The startup was born with the mission of providing the digital engagement tools and business intelligence used by large retail chains to local High St merchants by unlocking the power of mobile computing, cloud based software and big data analysis. More recently, Rewardle has extended its utility by adding pre-payment, mobile ordering and social media integrations.

Founder of Rewardle, Ruwan Weerasooriya points to recent reports that technology giant Oracle is in the final stages of acquiring Point of Sale provider Micros for more than $5 billion as an example of the value access to transaction data offers technology companies.

“The Point of Sale industry is large, highly fragmented and is going through a profound disruption with tablet based solutions offering a powerful alternative to the traditional PC based Point of Sales systems and cash registers, ” he said.

A partnership with Revel Systems is a big win for Rewardle, as it joins the ranks of billion dollar tech companies such as Paypal, Xero and Groupon.